MAXIMISING SUCCESS WITH ICT & MULTIMEDIA SKILLING FOR YOUTH IN PAKWACH TO CREATE JOBS

Everything has gone digital, including entrepreneurship. Graining ICT and Multimedia skill is one of the leading strategies that business people, individuals and social media influencers use to monetize their followings and presence.

At least 110 youth in Pakwach District have embarked on training by the Uganda Communications Commission (UCC) and Mediavision Academy with Gretak services limited on the basics of using Information and Technologies, something that will aid growing techniques in affiliate social media influencer use to increase their earnings in social media marketing.

Youths in the ICT & Multimedia training in Council Hall Pakwach

Chairperson Pakwach District Local Government Mr. Omito Robert Steen in his  remarks advised Pakwach youths that online marketing serves as a direct line to audience, providing an opportunity to curate value content, share insights and strategically integrate affiliated links. He also urged the youth to change their mindset and embrace digital world in order to be state-of-the-art.

Mr. Omito Robert Steen Chairperson Pakwach District Local Government

Mr. Omito also told Pakwach that by using online marketing, affiliate marketers can artfully blend informative and promotional content driving engagements since a lot of things are changing digitally, they should be dynamic in order to tap into the competitive job market.

With the timely training on ICT and Multimedia skilling, three quarter of the youths that constitute the jobl6class finds hope on something as they think of creating their own jobs. With a number of activities learnt on the second day of the training; learners learnt how to get camera shots and composition, types of ICT  tools in Multimedia  content creation, types of content, Video editing and graphic designing using their smart phones which  something that is currently on market in the current digital world.

Youths composing camera shots using their mobile phones

All in all the current training launch by UCC phase as it seeks to support ICT solutions that address societal challenges in unserved and undeserved areas of Uganda, the serious youth in Pakwach would make it to the competitive world where technology is setting pace in the job market hence changing  their lives.

Written by Nabukalu Brenda-Project Rapporteur

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